One easy way to get customers to review your business is to share the review form link.
How to get the share the review form link for your Google My Business profile
You go to your Google My Business Account Web dashboard, on the “Home” section you click on “Share review form” inside the “Get more reviews” box:
Next, you copy the link or use one of the other options to share on Facebook, WhatsApp, Twitter or by email.
You can print to Google Reviews Request Link into business cards and give them to customers after purchase. Or even create a QR code as I show in my GMBpedia training.
If you want to know how to gather more genuine customer reviews, please check my Google My Business Training– GMBpedia.
Review Sharing URLs created using the Place ID not working
There seems to be a new bug affecting this sort of reviewing links and was already reported to Google.
A workaround is to add the following parameter &lsig=0 at the end of each of your reviews URLs.
Hope it helps.
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