In this guide, I start with the normal procedure to change the phone number on your Google Business Profile (form. Google My Business).
Then I provide some solutions if you are not able to change it or Google does not accept your “new” phone number (Under review/Orange Crossed).
How to change a phone number on your Google Business Profile
- Go to the Info section by pressing “Info” on the left-hand side main menu
- Go down to the “Phone” field and press on the pencil to edit this field
- Change your Primary Phone Number
- When you have finished, press “Apply”
- if it doesn’t change after 2 days, these are solutions to change the Primary Phone Number.
Step by Step Screenshots
Step 1
Step 2
Step 3
Step 4
However, after 3 days you may find your Primary number under review or gets orange crossed. Why? Google does not trust that phone number.
Solutions to change the Primary Phone Number if gets stuck
Solution 1
First make sure you follow these Google Business Profile guidelines for phone numbers:
- Your Profile is verified.
- You should use a local phone number instead of a central call center helpline number whenever possible.
- Do not provide phone numbers that redirect or “refer” users to phone numbers other than those of the actual business.
- The phone number must be under the direct control of the business.
- Premium-rate telephone numbers are not allowed.
For more solutions check:
– GBPedia Google (My) Business Profile Guide (it’s available with a 14 Days Money Back Guarantee)

You can also check another FAQ question related to phone numbers: Why GMB doesn’t show two phone numbers?
Hope it helps.
Professor M
To learn the latest about Google Business Profile (Google My Business), you should check these articles:
- This Week’s Main News and Updates for Google Business Profile (Google My Business) – June 24These are the main news/updates for the past week: June […]
- This Week’s Main News and Updates for Google Business Profile (Google My Business) – June 17These are the main news/updates for the past week: June […]
- This Week Main News and Updates for Google Business Profile (Google My Business) – June 10These are the main news/updates for the past week: June […]