Google My Business Messaging is getting a boost

Professor M
Professor M

Expert, Trainer, Speaker - Google My Business and Local SEO

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Google is releasing new ways for your business to see and respond to customer messages, turn on messaging and for your customers message you!

What are the changes

See and Respond to customer messages on Google My Business

You can now see and respond to Google My Business customers’ messages:

Google Maps app(New way)

  1. Open the Google Maps app
  2. Press on “Updates” on the bottom
  3. Next press on the “Messages” Button
  4. Choose the “Business” section

Google My Business Account Dashboard(New way)

  1. Sign in to your Google My Business Account
  2. Press on “Messages” in the left-hand side menu
  3. Choose the message on the left you wish to reply to
  4. Type your message on the bottom

Google Search “My Business” Dashboard(New way)

Using Google Search Profile Dashboard under “Customers” (not available yet)

  1. Go to google.com
  2. Input “My Business” and press search
  3. Press on the “Customers” page

This means for the first time we will be able to use a computer to respond to messages instead of using the mobile, finally!

How to Turn On Google My Business Messaging Feature

You can now turn on messaging:

Google My Business App ( it was the only way)

  1. Open the GMB app on your Android or Apple
  2. Press on “Customers”
  3. On the pop-up box press “Turn on messaging”

Google My Business Account Dashboard(New way)

  1. Sign in to your Google My Business Account
  2. Press on “Messages” in the left-hand side menu
  3. Press on “Turn on messaging”

Google Maps App (New way)

  1. Open the Google Maps app
  2. Press on “Updates” on the bottom
  3. Next press on the “Messages” Button
  4. Choose the “Business” section
  5. Press on “Settings”
  6. Then “Turn on messaging”

How Customers can message you

  • Press Message/Quote Button on your Google My Business Profile (it was the only way)
  • Start a conversation from any of your GMB Post (released a couple of weeks ago anyway)
  • Google Maps App » Update section
  • They try to call you and you don’t answer, they will be prompted to send a message

Important quotes in the Google Statement:

We’re rolling out the ability for verified businesses to message with customers directly from the Google Maps app. Once a business turns messaging on from their Business Profile, they can start replying to customers on Google Maps from the business messages section in the ‘Updates” tab,”

To make it even easier for customers to get the information they want from businesses, we’re adding more ways for people to initiate messages with you. In addition to clicking on the “Message” button on your Business Profile, customers can now start a conversation from any post you create. And if they try calling and you don’t answer, they will be prompted to send a message.

Conclusion on this Google My Business Update

For your business being able to communicate and connect easily with your customers is fundamental to provide good customer service and increase leads/sales.

These new messaging upgrades will help you do just that and that add new opportunities of engagement for your business.

Learn how to optimize your profile with our Google My Business Course and Google My Business Training Guide, part of my GMB Empower Training.

Be Remarkable!

To learn the latest about Google My Business, you should check these articles:

References:

https://blog.google/outreach-initiatives/small-business/connect-and-understand-customers/

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