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Google Business Profile (formerly Google My Business) News/Updates

Table of Contents

In this page you will find news and updates for Google Business Profile (formerly Google My Business):

  • New visuals
  • New tests
  • New features
  • Issues

Google Business Profile

(formerly Google My Business)

News/Updates Timeline

November 2021

November 1, 2021

Google Business Profile Messaging Read Receipts Setting

Google has added a read receipts setting to the Google My Business messaging platform. After a recipient opens a new message, the sender gets a “Read” status under the message. This status appears for whoever sent the message in a conversation, either you or your customer. If you have messaging turned on, read receipts will automatically turn on. You can turn read receipts on or off in Google My Business

November 1, 2021
November 1, 2021

Google Business Public Profile using a LinkedIn Description

November 1, 2021
November 4, 2021

Google Business Profile Insights “Views” Data Missing Issue from 29 -31 October 21

Many users (including me) have noticed that Insights’ “Views” Data is missing from the 29-31 October 21, hopefully Google will recover and show the missing data in the next few days.

November 4, 2021
November 8, 2021

Google Showing Stock Level on Local SERPs

Users can see now if an item is on stock or not on businesses local to them through the in-store availability inside the Local SERPs Pack.

November 8, 2021
November 10, 2021

“Recent cases” in the Google Business Profile Help page

Users are seeing “Recent cases” in the Google Business Profile Help page including Case IDs, status and date last updated. You can’t interact with the feature though.

November 10, 2021
November 10, 2021

Google Business Profile Suspension After Reinstatement Issue

Some businesses are getting suspended, reinstated, and then immediately suspended again
Read more here

November 10, 2021
November 10, 2021

“Google Business Profile Manager” Name is starting to show

The new name is finally showing up in the Google My Business Web Dashboard. But not all the users are seeing this as the name change was just last week, so it is slowing rolling out.

November 10, 2021
November 16, 2021

Google Business Profile Categories Missing Issue

Dozens of healthcare categories apparently have been removed, to what appears to be a bug. Users are seeing this error: “This business category isn’t available in your region”.
Read more here

November 16, 2021
November 16, 2021

Google Maps will show price ranges, based on user contributions, for restaurants in the U.S.

When customers leave reviews they can now share details about the restaurant’s price ranges, and whether they offer amenities such as outdoor seating, delivery, curbside pickup, and more.

Read more here

November 16, 2021
November 16, 2021

Google Maps will show Area Busyness

Customers can now see how busy a particular area is before they get there, which will help those who prefer to avoid large crowds.
The new feature, called Area Busyness, combines live busyness trends from individual businesses that are in close proximity to each other. Google Maps will show you how busy the area is currently, and how busy it’s estimated to be throughout the day.

Read more here

November 16, 2021
November 16, 2021

Google Maps is expanding the Indoor Directory tab globally for all airports, malls, and transit stations.

Google is expanding the Directory tab in the Google Maps app on Android and iOS for all airports, malls and transit stations around the world. If these locations give Google the indoor mapping data, you will be able to see what types of stores are in a building, airport lounges, car rentals, parking lots and more. And within each category, you can see a list of the relevant businesses, in addition to helpful information about whether it’s open, its rating and what floor it’s on, Google said.

Read more here

November 16, 2021
November 16, 2021

Google Expands Grocery shopping

Once you place your order from the retailer, pickup with Google Maps lets you track your order status, share your ETA and let the store know you’ve arrived, all from the app. Pickup with Google Maps now includes more Kroger Family stores like Kroger, Fry’s, Ralphs and Marianos — as of today, it’s now available in over 2,000 store locations in more than 30 states across the U.S. People who use pickup with Google Maps typically wait less than five minutes for their groceries, meaning you can grab exactly what you need and get right back to your day.

Read more here

November 16, 2021
November 16, 2021

GBP Search Merchant Dashboard Now Have Temporarily/Permanently closed

Google Business Profile Merchant Dashboard on Search & Maps has a new functionality, you can mark a business “Temporarily or Permanently closed”.

November 16, 2021
November 20, 2021

November Google Business Profile Category Changes


New
Funeral celebrant service
Vehicle wrapping service

Updated
None

Removed
Bailiff
Huissier

November 20, 2021
November 24, 2021

Google Business Profile Insights “Views” Data Missing Issue 7-14 November

A few users have noticed that Insights’ “Views” Data is missing from the 7-14 November, hopefully Google will recover and show the missing data in the next few days.

more here

November 24, 2021

October 2021

October 5, 2021

Google Local SERPS with 5 Pack Test?


Few users users are seeing 5 local packs, is this a another test?
In the past few months they tested 10 and 2 listings local packs.

October 5, 2021
October 6, 2021

New Google My Business Feature: Get quote requests via email


Google is inviting selected businesses to add a new Quote requests feature: “Quote requests via email”, instead of using the Messaging feature.
You can see more here.

October 6, 2021
October 10, 2021

Google is displaying now 2 Screened Ads on Local Searches


Many users spotted 2 Local Ads-Screened on local search results, instead of just one.

October 10, 2021
October 10, 2021

Scrollable Google Reviews on Local Search Results


Google shows Google Reviews you can scroll through in a carousel on Local Search Results.
In 2019, Google added this feature to the Google My Business Profiles panel and now expanded it to local SERPS.

October 10, 2021
October 12, 2021

Google My Business Posts have “Products” label finally removed


Google finally removed from Google My Business Posts section the “Products”, as it didn’t have any purpose as that button would forward you to the Products section.

October 12, 2021
October 16, 2021

New Purple Heart Icon on Local Search for “Identifies as women-owned” Businesses


Google changed the icon showing for “Identifies as women-owned” Businesses on the local search results but it gets changed to the old one when you scroll images carousel in Local Pack, probably not fully rolled out.

October 16, 2021
October 17, 2021

Google My Business Women/Veteran-led attributes have changed


Google finally changed changed “women-led” and “veteran-led” to “women-owned” and “veteran-owned,” aligning these attributes with “Black-owned” and the recently added “Latino-owned.”

October 17, 2021
October 22, 2021

Google My Business New Crowd Category Attributes


Google added a new attributes category “Crowd” within this attribute the options are “LGBTQ+ friendly” and a “Transgender safespace”.

October 22, 2021
October 22, 2021

Google My Business New Notification for GMB Messages


Google is showing a new notification box “new message”, of course, to let you know that you have customer messages to reply to.

October 22, 2021
October 27, 2021

Google Local SERPS With Shopping Refinements


Google is testing showing Shopping Filter Refinements on Local Mobile Search Results.

October 27, 2021
October 28, 2021

Google My Business Posts is Working Again For Hotels & Hospitality


Some users are able to create posts for Accommodation type of business again (happened the same in July 21). Is this a bug again?

October 28, 2021
October 28, 2021

New Google My Business Setup Process?


Some users are seeing a new GMB Setup Workflow, and appears is pushing online businesses towards Merchant Center as they don’t qualify to sign up for Google My Business.


October 28, 2021
October 28, 2021

Ranking Issue Affecting SABs?


Some Professionals are questioning if there is ranking issue/algorithm update for SAB profiles as it appears that since June there has been a decline in traffic and leads only on SAB.

October 28, 2021

September 2021

September 1, 2021

Google Pushing New GMB Merchant Experience Flow


Google is now showing notices to let users know they can manage their profile directly on Google Search & Maps

September 1, 2021
September 3, 2021

Google Releases New Local Search Trends


Google searches for “open now near me” have grown globally by more than 200% year over year.
In the U.S., searches for “local gift shops near me” have increased 440% in just the past month as people switch between online and offline shopping – more than ever before. If your physical stores are open for in-store shopping, it’s crucial to make sure your customers can easily find you online.”

September 3, 2021
September 7, 2021

New Beta Google Reviews Questions Flow for Restaurants


Users are seeing new questions when leaving a review on restaurants. If it was Take out/Delivery/Dine in, what did you get, how much spent (interesting)

September 7, 2021
September 7, 2021

GMB Site Manager confirms deprecation and upgrade to “Manager” role

Google is emailing users to advise after 24 October 2021 site managers will be “upgraded” to managers.

September 7, 2021
September 14, 2021

Google My Business Category Changes

New
Doner kebab restaurant
Fish restaurant
Meyhane

Updated
None

Removed
None

September 14, 2021
September 16, 2021

Google My Business New “Latino-owned” Attribute

Google My Business added “Identifies as Latino-owned” as an option, appears to coincide with Hispanic Heritage Month that started on the 15th.

September 16, 2021
September 29, 2021

Possible Google Local Ranking Update

Some users are reporting Google Local Organic Ranking changes on 20th September, but GMBs appear have not been affected.

September 29, 2021
September 29, 2021

Google Local SERPs Pack Map on the Right Test

Some users are reporting seeing a new test on local pack SERPs, where the map shows on the right instead at the top of the profiles pack
.

September 29, 2021

August 2021

August 9, 2021

New Label in Local Search Pack

Local search pack is showing a “Updated today” label on listings. The only doubt is the label referring to the stock data or updates on the profile information.

August 9, 2021
August 11, 2021

3rd Party Reviews Label on the GMB Public Profile


Google appears to be testing new review label/text for reviews on other websites. The new labels are underneath Google Reviews score. The ones that have been seen are “Reviews on independent sites” and “Reviews from the web”.

August 11, 2021
August 23, 2021

New GMB Language Attributes


Stefan Somborac have found that Google released New GMB attribute that lets US healthcare providers indicate support for non-English languages.

August 23, 2021
August 25, 2021

August Google My Business Category Changes


New
Toast restaurant
Pilaf restaurant
Kofta restaurant
Durum restaurant
Cig kofte restaurant

Updated
None

Removed
None

August 25, 2021
August 25, 2021

Google My Business Products Review


Google is now showing “your product is being reviewed.” Google adds that “it may take up to 30 minutes. Product will be visible to customers once approved.”


August 25, 2021
August 26, 2021

Google My Business Posts can appear in third party Sites


Google now has a notice when you add Google Posts in Google My Business that those posts can appear not just on Google properties and third-party sites.

August 26, 2021
August 30, 2021

Google Local SERPs Without Call To Action Buttons


Google is now testing Google Local SERPs aka Local 3 pack.

August 30, 2021
August 31, 2021

Google My Business Site Manager has been Deprecated


Google removed “Site Manager” option for user type on Google My Business. The current site managers will keep the status but you will not be able to add more site managers.


August 31, 2021

July 2021

July 14, 2021

GMB Call History Enabling From “Info”

Google is allowing those businesses selected for the beta testing of Call History to enable this feature on the “Phone number” field.

July 14, 2021
July 14, 2021

Google showing “Call History” Track Number

If you have opted into Call History, you can check what phone number that Google is using as the track number in your profile, of course, you have to be login into your GMB account.

July 14, 2021
July 19, 2021

Google My Business Posts is Working For Hotels & Hospitality

Some users are able to create posts for Accommodation related categories, as the businesses in this categories, like hotels, are not allowed to post… well until now.
However, it’s a bug as Google advised posts being allowed for GMB listings for hotels is not intended and is going to be removed.

July 19, 2021
July 19, 2021

Google My Business Locations Dashboard New Edit Experience

For those users that have more one location/agency, if you go to “Businesses” section and click on the edit button in front of a location, it will now pop up a quick info section in the listings dash itself – a much quicker and easier way to make quick edits.

July 19, 2021
July 21, 2021

New Detailed Google Reviews for Restaurants

Now users when leaving a Google Reviews can review as well price range, the type of meal (breakfast, lunch, dinner, etc.) and whether they got take out, delivery or dined in, just by taping.

This feature is now fully live for all restaurants in the U.S. on Android and is rolling out to iOS, with more categories and countries on the way.

More here on Google

July 21, 2021
July 26, 2021

New GMB Hotel Attributes

Google released new attributes for Sustainability and Eco certifications.
Not seeing them published live yet.

July 26, 2021
July 28, 2021

Google My Business Public Profile Showing Service Areas

Google is testing a new feature on the public profile named “areas served” and shows you what areas that business serves.

July 28, 2021

June 2021

June 2, 2021

 Google Assistant is helping create Google My Business Profile

Google seems to have launched in Italy a new Google Assistant app for the Google My Business platform. This app lets you ask Google Assistant to bring your business online. All you do is say “Hey Google, bring my business online.”

Find out more here in SER

June 2, 2021
June 3, 2021

Say Goodbye to the Short Name and Link

Google advises we can no longer create or edit short names. Short names and URLs that already exist will still work.
Find out more here

June 3, 2021
June 3, 2021

Google My Business Adds Labels for New Listings

Google has a “New on Google” label that is showing beside listings in both the local pack results and the local finder.

Find out more here on Local U

June 3, 2021
June 10, 2021

Google My Business Local Search Ranking Update On June 8th?

Search Engine Roundtable reports “We may have seen a Google local search ranking update on Tuesday, June 8th. The BrightLocal tracking tool showed significant changes and volatility on June 8th, with a bit of heat also on June 6th and June 9th.”

Find out more here on SER

June 10, 2021
June 10, 2021

Google Local Search Pack with Delivery Button

Users are seeing more and more local packs for Food businesses with a delivery button.

June 10, 2021
June 15, 2021

Directions and Website Clicks metrics are now available in the GMB Performance Report.

Some users have now available Directions and Website Clicks metrics in their GMB Performance Report.
Check more on Local U

June 15, 2021
June 25, 2021

Google My Business Insights Message “Data may be delayed”

Google has inserted a message at the top of the Google My Business Insights reporting section that says “data may be delayed”. It is affecting users in most countries.

June 25, 2021
June 28, 2021

Google My Business Public Profile Q&A Related To Your Search Feature

Google is showing “related to your search” section with Q&A.
Check here more

June 28, 2021

May 2021

May 5, 2021

Google My Business Site Insights

If you are using the free Google My Business Website you are able to check insights for the website by pressing on the info icon next to the “xx people visited your site”

May 5, 2021
May 5, 2021

“Business Profile performance” report includes the number of completed bookings

Stefan Somborac discovered a new Google My Business change, the new “Business Profile performance” report should start showing the number of completed bookings, if you’ve set up bookings through a provider.

May 5, 2021
May 5, 2021

Google My Business Contact Form Change

Allie Margeson found a change on the Google My Business Contact Form, you can now select which business you need help with when using the contact form.
I can see this change so it should be mean it’s a wide roll-out change.

May 5, 2021
May 10, 2021

Google My Business Performance Report is showing Bookings Data

Colan Nielsen spotted this first and posted about it on Twitter. You may see a new “bookings” tab to see if people booked reservations, appointments, etc with you via Google Maps or Google Search local.

May 10, 2021
May 11, 2021

Call History Showing in the GMB Dashboard

A few users spotted the call history tab in the dashboard.

May 11, 2021
May 12, 2021

GMB Insights Direction Requests Metric Change

Stefan Somborac noticed this change:
Google is trying to account for multi-tapping, direction request cancellation, etc. so expect your direction requests count to decrease (in pursuit of accuracy)

May 12, 2021
May 18, 2021

New Icon on Google Maps – Test

Several users are noticing a new Icon on Google Maps, this icon shows the review rating score and the normal business category icon. The users are seeing these icons when searching for Bakeries, coffee shops inUS, Canada and Germany.

May 18, 2021
May 18, 2021

Business Information Editor on Google Search has a new Layout

Several users noticed (including me) that there is a new layout when you access “Edit profile” on Google Search.

May 18, 2021
May 18, 2021

Google Local Search 10 Pack Test?

Several users are seeing 10 pack local SERPS, is this a bug or test? I believe is a test as Google is testing 2 pack SERPS.

May 18, 2021
May 24, 2021

Google My Business Photo and Videos New Status

There is a change coming for uploaded Photos and Videos, Google My Business Help Page advises that it will start showing the status of your photo/video uploads:
Pending – The media is in either the upload or processing stage, or your profile is currently not verified. Pending media doesn’t appear on Google Search or Maps to customers.
Not approved– The media is flagged and has violated policies. Since it was flagged, the media doesn’t show up on Google Search or Maps.
Live – The media shows up on Search and Maps for customers. 

May 24, 2021
May 28, 2021

Google launches new ad formats for local campaigns and pickup later option for local inventory ads

Google announced a number of new local ad-based features at its Google Marketing Livestream event. These include new ad formats for local campaigns and a new option for “pickup later” in the local inventory ads. Check this article for more.

May 28, 2021
May 28, 2021

Google My Business Hide Phone Number New Option

Google added a option to allow businesses to hide their phone numbers from showing up in Google Maps and Google Search’s local results.

May 28, 2021
May 31, 2021

May Google My Business Category Changes

New
American grocery store
Dacia dealer

Updated
Train ticket counter changed to Train ticket office
Removed
None

May 31, 2021

April 2021

April 8, 2021

Google My Business Clarifies Phone Numbers Not Allowed In Google Posts

This new policy is named Phone Stuffing and Google wrote “To avoid the risk of abuse, we do not allow your post content to include a phone number. You can make your phone number available on your Business Profile or website.”
Check the SER’s article

April 8, 2021
April 8, 2021

“People Also Search For” on Google displays Local Businesses Maps

Google is now able to show in the “people also search for” query refinement feature local business listings and map results. Valentin Pletzer noticed this and posted a screenshot on Twitter which you can see here.

April 8, 2021
April 12, 2021

New Local Links Guidelines

Action-oriented links on GMB (book appointment, make reservation, place order) must point to a landing page that allows the user to perform the desired action. If it’s inaccessible (e.g. 404, timeout) Google will remove it. Check here.

April 12, 2021
April 13, 2021

New Option to Edit Your Profile on Google Search

Google announced this on Twitter saying “You can now easily edit information on your Business Profile like hours, category and location — all directly on Google Search with an enhanced editor.” Check here.

April 13, 2021
April 14, 2021

April Google My Business Category Changes

New
Abarth dealer
Building designer

Updated
Resort changed to Resort hotel
Car service changed to Chauffer service
 
Removed
None

April 14, 2021
April 15, 2021

Google Highlights Updates For Business That Have Posted Recently

Joy Hawkins spotted a test that Google is doing on the Google Maps app.  It shows a red dot on the Updates .
Check here for more


April 15, 2021
April 19, 2021

New Local Finder and Business Profile Test for Services Businesses

Tom Waddington discovered that Google is testing a new style of result in the local pack for certain services categories.
Check here for more


April 19, 2021
April 21, 2021

Google Reviews showing “Visited in” dates

Google is showing visit in date by reviewers. Good for review trust. Similar to verified purchases in Amazon.

April 21, 2021
April 21, 2021

Reserve Table Displayed in Google Maps

Tim Capper discovered that Google is testing Reserve Table Displayed in Google Maps.

April 21, 2021
April 22, 2021

New Food Ordering Section in Google My Business Dashboard

Where before you would have Online orders in your web dashboard, now Food Businesses have Food ordering instead.

April 22, 2021
April 22, 2021

Google Tests Local Car Listings From Dealerships

Google seems to be testing launching a new local feature to let car dealerships showcase their local car and auto inventory on Google Search. This follows February update: Google My Business testing a new feature – “Car for Sale”
Check more here

April 22, 2021
April 22, 2021

Google Maps now lets businesses specify what materials they accept for recycling

Business owners can add recycling attributes for Maps and Search in Google My Business today.
Check more here

April 22, 2021
April 23, 2021

Google Tests Hotel Travel Destination Refinement Carousel

Google seems to be testing a new search carousel that lets you refine your hotel searches for a new destination. Check more here

April 23, 2021
April 26, 2021

New Large Competitors Logos on Google Search Autocomplete Feature

Lluc B. Penycate found extremely large logos/favicons showing for “people also search for” results in Google’s autocomplete search suggestions.Check more here

April 26, 2021

March 2021

March 1, 2021

Possible Google Local Algorithm Update Last Week

Some users and agencies are reporting drastic shifts in ranking on from the 24-25 February

March 1, 2021
March 2, 2021

Google My Business recorded a 61% jump in customer calls

During the first half of 2020, Google My Business recorded a 61% jump in consumer calls, from inquiries about open hours to arrangements for curbside pickups. For the 12 months ending June 2020, call volume increased 35% and continues to track 27% higher than pre-pandemic levels

March 2, 2021
March 3, 2021

Google Testing ‘Estimated Cost Near You’ in the Local SERPS

This section appears between the map and the 3 local results. Test appears to be only confined to US and Service businesses. They are  running an experiment with Homewyse to surface local cost estimates in local results when users search for select types of home services on Google,


March 3, 2021
March 8, 2021

Google enables searches for Women-led businesses on Search and Maps

Users will be able to search for women-led businesses, e.g. “women-led restaurants”, “women-led stores”. This particular feature is available on Google My Business where women-led businesses can identify as such on their business profile.

March 8, 2021
March 9, 2021

Google enables Free Hotel Listings Option

Google has announced that it is now offering a free version of its hotel listings, this is now in addition to the paid option. You can sign up to participate over here.

March 9, 2021
March 11, 2021

Google adds own custom links to the GMB Public Profile’s Order CTA

Google has added the local food businesses custom order link to the CTA, you see it on the pop-up box. Previously, Google only showed 3rd party integrated platforms in it.

March 11, 2021
March 16, 2021

Google Local Search SERPS Showing Menu Highlights

Google’s Local Pack is showing Menu justifications.

March 16, 2021
March 19, 2021

Google Reviews New “Not Helpful” Button

Google Maps App has new button for Google Reviews “Not Helpful”

March 19, 2021
March 22, 2021

Google My Business Profile New “Chat” Button

Google is testing a new button “Chat” instead of messages

March 22, 2021
March 26, 2021

Google My Business Profile Test – “Owner” and “History” Accordion Tabs

Google is testing a new accordion on the public profile with “Owner” information (business description) and History (from web sources) as tabs.

March 26, 2021
March 30, 2021

Google Mobile Local SERPS 2 Pack only Testing

Joy Hawkins found in the last couple of weeks, Google has been slowly testing a change to mobile search results, changing the local pack to  2-packs in the search results. But it is a very limited testing as not many users are seeing this.

March 30, 2021

February 2021

February 1, 2021

Google My Business guidelines Address Changed

GMB guidelines now differentiate between listings at a rented mailbox (not allowed) vs. coworking space. New for coworking space: required that the location “maintains clear signage” and “receives customers at the location during business hours”

February 1, 2021
February 2, 2021

Google My Business testing a new feature – “Car for Sale”

Google is testing a new car inventory feed for auto dealers, showing their stock to sale on the GMB listing. Similar to product post but with car industry labels/features.
This test is only allowing a small number of auto dealers in the US.

February 2, 2021
February 2, 2021

Google My Business Not Applied Changes Now Offer Send Edit Feedback

The feature seems to allow you to send additional feedback to Google when a suggested edit you make to a Google business listing is not accepted (i.e. not applied) for some reason.


February 2, 2021
February 4, 2021

Google Showing Rating Stars in the Reviews Box at Google My Business Public Profiles

Google adds stars to the Review Summary Box on the public profile. It’s only a test.


February 4, 2021
February 5, 2021

“Available online” filter for some service business search results.

This will filter to only show businesses that have the ‘online estimates’ service option attribute.



February 5, 2021
February 7, 2021

Local Pack SBA Hybrids new Test

If you see your service business (including hybrids that show addresses) displaying no address in the 3-pack or local finder do not worry this is working as intended and is a test. The address still shows when the profile is displayed.

February 7, 2021
February 9, 2021

Google Search Local Pack – Coworking Office Spaces Labels

Google is now labeling some businesses that are in coworking office spaces with that label in the local pack search results.

February 9, 2021
February 11, 2021

Google My Business Public Profiles showing Staff and Lawyers

Another test by Google. Appears is using website and LinkedIn

February 11, 2021
February 15, 2021

Google Testing “Find Results On”In the US

This is a feature Google launched in the European Union after the anti-competitive cases. But now, I am seeing reports of this in the US, maybe it is a bug or a test.

February 15, 2021
February 17, 2021

Google Local Searches showing filters for Restaurants

Google is showing a browse by filter that lets you filter down your restaurant selections by type.

February 17, 2021

January 2021

January 3, 2021

Google Tests Customized Tabs on the Public Profile

Google began testing new tabs related to the search query and appears to get the information from the business website.




January 3, 2021
January 7, 2021

Google My Business Has New Insurance Attribute for Healthcare Providers

Google has advised to its trusted partners information on an attribute that will make it easier for healthcare providers to share information about health insurance networks accepted at different locations or physicians.
You cannot add this attribute manually via the GMB dashboard, you must do it through the GMB API.

January 7, 2021
January 15, 2021

Google removes review attributes/places topics from reviews

Users are complaining that some review attributes/places topics like “Professional” are missing.


January 15, 2021
January 20, 2021

Google My Business Messaging being attacked by Spam

Spammy SEO companies are spamming through GMB messaging.

Google My Business Messaging Spam Example

January 20, 2021
January 21, 2021

Google My Business Insights Breaks Photos Uploads By Owner vs Customer

Google My Business has updated the photo views Insights report to let you filter the images based on if the owner uploaded the photo or a customer uploaded the photo.
There is a new drop down to filter by all photos, owner photos and customer photos.

January 21, 2021
January 25, 2021

COVID-19 vaccination locations will be available in Google Search and Maps

It will include details like whether an appointment or referral is required, if access is limited to specific groups, or if it has a drive-through.

January 25, 2021
January 25, 2021

Google My Business Public Profile Review Summaries Grouped By Place Topics

Place topics are an experimental feature launched in 2019 that help potential customers “find the main themes of your business through Place Topics. These main themes are based on the reviews of your business

January 25, 2021
January 25, 2021

Google My Business Public Profile Third-Party Reviews for Summary Cards

3rd party review summary cards for 3rd party sites above the Google Review Summaries

January 25, 2021
January 28, 2021

Google Testing Red and White Hotel Pricing Pins on Google Maps


Normally when you search for hotels on Google Maps, Google will show you a hotel search box with blue pricing pins. Google is now testing variations of the colors for those pins both in red and white background colors, and maybe more.

January 28, 2021

December 2020

December 1, 2020

New “Suggest an edit” Screens on Mobile

There are new screens showing for flagging locations/spam/closed locations in Google if you use the mobile phone.



December 1, 2020
December 7, 2020

Google Reviews Tests “New” Label

It looks like Google is testing a new label for recent reviews on businesses. The label says “new” and it is an outlined box. Appears to be for reviews with less than 4 weeks.



December 7, 2020
December 8, 2020

Tourist Attractions Getting Large Icons

Not everyone is seeing the landmark icons yet, so this could be a test or a slow rollout. In order to view landmarks, open Google Maps and go to any big city and check if you can see the landmarks icons. This is currently occurring on both desktop and mobile.


December 8, 2020
December 9, 2020

Expanded Google My Business Profile Amenities list for Hotels

Google My Businesses released more amenities options you can choose for your hotel listing.


December 9, 2020
December 10, 2020

Google Testing New Guaranteed Badge Look

The new look is in keeping with Google logo colors. It is a shield with a checkmark in it, using Google’s logo colours.

December 10, 2020
December 12, 2020

New Health & Safety Attributes Design

Some Google My Business Listings are showing a new design box for Health & Safety Attributes


December 12, 2020
December 13, 2020

Google My Business listings now showing web search results

Go to a business listing in Google Maps and scroll past the business information and towards the bottom, you will see “Web Results.”


December 13, 2020
December 15, 2020

New GMB Profile Buttons

Google is testing visual changes around CTA buttons on business profiles. On a computer, Google is testing round buttons as opposed to square buttons. On mobile, Google is testing bubble designs for the tabs, instead of simple text with underlines.


December 15, 2020
December 20, 2020

Covid-19 related questions asked to users

Google is asking users Covid19 related questions in the “Know This Place?”


December 20, 2020
December 28, 2020

Google My Business is New Services Justifications

It looks like Google is testing Services Justifications (icons with text underneath the listing). Service justifications, like the other types of justifications, can have an impact on CTR.


December 28, 2020

November 2020

November 25, 2020

Google expanding auction-based pricing to Google Local Services Ads

Google began testing the bid mode option for businesses in home services verticals in some markets in the U.S., Canada, and Europe, which allowed participating businesses to set the maximum amount they are willing to pay for a lead from Local Services Ads.


November 25, 2020
November 20, 2020

Google Drops Reviews on Local Pack

Google stopped showing reviews on many Local Searches Pack, eg Banks, Car Wash


November 20, 2020
November 15, 2020

Google Adds Google Guaranteed Badges to Google Maps

 Google is now showing Google Guaranteed badges on Google Maps. Currently, only appears on computer, not mobile.

November 15, 2020
November 10, 2020

Google Maps Showing Address Numbers Directly on Map

Seems to be available in some countries: US, UK, Canada, Germany, Netherlands, Denmark.
Not in others: France, Italy, Belgium

November 10, 2020
November 5, 2020

New Google My Business Dashboard

November 5, 2020

To learn the latest about Google Business Profile (Google My Business), you should check these articles:

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